Can You Become a Celebrity Through Satellite Internet Service?

Published: 28th April 2011
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The Internet's ability to connect people all over the world, along with the development of cheaper and cheaper sound recording and video technology, has allowed many people to achieve quite a bit of fame—and financial gain—on the Internet. Can you just hook up a camera and microphone to your satellite Internet service and expect to profit, or is there something more to what it takes for Internet stardom?



Justin Bieber is perhaps the biggest name to have come from the Internet. Bieber had been recording videos of himself singing R&B other songs and uploading them to YouTube. One day, his videos were literally "discovered" by talent promoter Scott "Scooter" Braun, who arranged to meet Bieber and his family. Just as Elvis Presley and other famous musicians were "discovered" once upon a time playing shows in dingy clubs in two-bit towns, musicians are now being "discovered" through the Internet.



Another example of someone who has used purely the Internet to catapult himself to fame is Lucas Cruikshank, whose "Fred" character, originally developed in a series of YouTube videos, became a feature film several years ago. His rise to fame is an example of Internet "viral marketing," with people discovering his videos, passing them on to his friends who then passed them onto his friends, and so on and so on. Is it really just as easy as uploading a bunch of videos through your satellite Internet service and waiting for people to "discover" your videos and singing?




Many successful Internet celebrities have one thing common: they are appealing to a specific niche audience. No celebrity is loved by everyone, and some opine that this adage is actually most applicable to celebrities who gain fame through the Internet. The reason for this is the two-way nature of the Internet. Celebrities that gain fame through television and movies are essentially brought to the attention of the viewing public by television producers and networks. The exchange of information, then, only goes in one direction. Knowing the limitations of these media, viewers are therefore more likely to accept programs and celebrities that may not be ideal for their entertainment needs, knowing that their control over what they view is somewhat limited. Decisions by television networks to cancel programming even where a vocal minority of fans opposes the cancellation is one example of the limited control viewers have over these forms of media.



However, with the growth of satellite Internet broadband and similar services, people are able to seek out information and entertainers that appeal to them in a more specific and direct way, due to the Internet's two-way nature. To go back to our example of a "substantial minority," this minority can provide strong support in terms of both viewership and money to Internet content they find interesting, even if a television network would never pick it up. Thus, although "Fred" is not most people's cup of tea, the nature of the Internet has made it possible for this character to succeed even though many television viewers might find a "Fred" program annoying.




You can get started on finding your niche to become an Internet celebrity by purchasing satellite Internet service through Get.WildBlue.com. Find out more at getwildblue.com.


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